Digital PR Services | Barrington SEO

Outreach campaigns that are leagues above the rest.

Digital PR

Transform your online presence with our data-driven Digital PR approach. We secure high-authority features in publications your ideal customers already trust, creating a powerful signal of credibility that search engines can't ignore.

Whilst others chase any backlink, we target strategic placements that drive both immediate referral traffic and long-term ranking power.

Resource Link Building

We develop authoritative resource pages that naturally attract high-quality links over time. Transform your link profile with our resource-driven link building approach.

We create comprehensive industry guides and statistics pages that fill genuine information gaps, positioning your brand as the definitive source that editors and bloggers actively seek out and reference long after our outreach efforts ends.
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Our approach to Outreach

We combine years of SEO and Digital PR experience to deliver campaigns that improve SEO performance and reach relevant publications.

Bespoke discovery audits.

Most agencies rush to get started, but we take the time to deeply understand your industry and your business. We gain actionable insights into the types of publications your customers are reading, what's being covered in the news cycle and the tactics your competitors are using. This allows us to maximise success from the first campaign.

We report on link quality not quantity.

Google doesn't just look at the number of links you receive when reviewing off-page metrics, so why should your SEO agency? We have created a points-based system based on metrics such as relevancy, authority and the anchor text used. This repositions the focus onto quality link building, that contributes to SEO growth.

We don't shoehorn you into a single strategy.

Many agencies master one particular link building approach and then exclusively promote this as the universal solution. In contrast, our years of experience building links through diverse methods enable us to create a bespoke strategy that focuses on securing links and coverage in ways most meaningful to your specific business goals.

We become trusted business partners.

We understand you’re busy juggling countless priorities, which is why we seamlessly integrate into your workflow and become an extension of your team. With comprehensive monthly performance reports and complete transparency, you’ll always have a clear view of what is going on and our impact.

Working with Barrington SEO on Digital PR has been incredible, there is no better feeling than seeing our business named in relevant publications, know it's also benefiting our SEO rankings at the same time. As a small business owner with limited budget, getting value from what you invest into is the optimal thing and with Emily and team you get exactly that, and more.

Michael Puddy

Managing Director, Modunite

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FAQs

Everything you need to know about our outreach services. If you can't find the answer to your question - feel free to get in touch.

Get in touch

How do you measure outreach success?

We take the time to identify the specific types of links your brand needs to boost awareness and enhance SEO performance. Our bespoke points-based system rewards links that align with these goals, ensuring a focus on high-quality, impactful links rather than a harmful 'more is better' approach. In addition to tracking points earned, our monthly reports directly connect these results to your SEO performance, giving you full visibility of our impact.

How long does it take to start receiving links?

W‍e don't like to rush into a project without having completed in-depth analysis. However, we appreciate the need for results as quickly as possible so we always aim to kick off our first campaign within the first 3-4 weeks with links coming in shortly after.

What types of campaigns are best for my business?

The best link building campaigns for your business depend on your specific industry, assets, and goals. We don't believe in one-size-fits-all solutions. Instead, we assess your unique situation, examining your niche, existing content, competitor strategies, and business objectives to develop a bespoke approach.

This might combine data-driven content campaigns, resource development, survey/FOI campaigns, or expert commentary opportunities. Our focus is always on implementing the methods that will deliver the most meaningful results for your particular business, rather than applying a standardized formula.

What industries do you specialise in?

Digital PR isn't always the most effective way of building links in some industries. We've typically seen the best success across B2C industries such as eCommerce, Health and Wellness and Home and Property which is where the majority of our specialism lies. However, that doesn't mean that we don't work with businesses outside of these niches.

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Earn coverage and grow authority with outreach